Solutions Revolutionizing Advertising so Everyone Wins

The VideoAmp suite of solutions enables precise measurement and optimization of linear TV, streaming and digital media, helping agencies, brands and publishers efficiently reach target audiences, drive superior business outcomes and create a better experience for consumers.

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Solutions Made to Measure

Plan

Infuse data and automation into the planning process, transforming prescriptive insights into actionable Upfront or Scatter plans.

Forecast and create video plans designed to efficiently reach advanced or demo audiences across platforms.

Transact

Guarantee linear TV, digital and cross-platform media campaigns on the audiences and metrics that will drive the greatest value for your business.

Validate delivery of audience guarantees leveraging VideoAmp’s industry-leading big data and measurement as currency.

Measure

Bring the power of traditional TV, streaming, and digital data together to holistically measure performance.

Assess deduplicated reach and frequency of advanced or demo audiences across linear TV, streaming and digital platforms.

Capture the true impact of each ad exposure in driving online or offline outcomes with attribution insights.

Analyze national TV viewership across key audiences to create data driven campaign and content strategies.

Increase share of voice by understanding audience reach, frequency and spend across competitors and identifying share-shift opportunities.

Optimize

Reach target audiences at the ideal frequency across screens.

Respond to performance throughout the campaign flight with prescriptive recommendations to increase the effectiveness of your media plan.

Deploy custom segments within your digital platform of choice that combine first or third party data with TV viewership data.

Our partners

TECHNOLOGY Better Data, Best Results

The VideoAmp suite of solutions are powered by VALID, our industry-leading big data and technology engine.

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