Adaptable and Nimble Process and Workflow
Brands, agencies and TV programmers have begun to harness the power of 1st party data via marketing clouds, past sales, and location data from trusted sources.
VideoAmp gives brands and their agencies the opportunity to use data across their full spectrum of video opportunities, digital, scatter and upfronts. Find out where media is needed to achieve goals across product lines, company divisions and down to the last impression delivered.
More Data, More Insights
With first-to-market API integrations and advanced measurement capabilities across linear, OTT and digital ecosystems, VideoAmp gives you the power to unlock the insights to efficiently create a holistic media plan and then seamlessly push to execute. Teams can focus on more ways to get a message to market without screaming “WTF?! Circular logic?” Copy/paste slips and human errors may just be a thing that other people have to worry about from now on.
PROGAMMATIC TV & INTELLIGENT SCATTER BUYING
VideoAmp is partnering with leading cable networks, broadcast networks and TV sell-side platforms to automate the process of finding the most premium inventory for special clientele. VideoAmp makes the reservation, utilization and transactions less awkward and more professional for all.